“You MUST blog.”
This line sounds a little bit like it should have come from Yoda, but it didn’t. These three words were coming from everyone possible in the photography/creative world. Blogging was the number one marketing strategy I heard over and over and over again when I first started this little photography business 3 years ago. Everyone who said it has slightly different advice, but the bottom line was always the same: blog everything you do, every shoot, every wedding, every meal you eat, and every thing you could possibly have to teach someone.
So I tried. We tried to post “at least twice a week” (and still didn’t feel adequate because we were continually told blogging every day is better). I also tried to take in every piece of blogging advice I could get, which, if you have ever gotten advice about anything in life, I am sure you can understand that every person has something contradictory to say from the previous advice-giver which makes finding GOOD advice incredibly difficult.
After spending way too much time (and energy) on a platform that was bringing more stress than clients, Ryan and I decided it was best to take a hiatus from blogging. We pulled the blog link down off our website, archived our “things you must blog” list, and threw up the big “Peace-Out” fingers to the anxiety it was bringing. And we haven’t once regretted it.
But now we’re back (from outer space… thanks for letting me drop those I Survive Lyrics).
We spent more than a year out of the blog-o-sphere and in that time we have learned a lot of things about ourselves, about our business, about what purpose a blog would serve us and our business no matter what anyone else said we or our blog should be doing.
So get excited. We certainly are. We can’t wait to start sharing our business and our lives with you again. But this go-round, we are doing it entirely on our own terms, and honestly, we think you’ll like it better this way.
And a final note, because we know how flippin’ cute it is and we know you want the scoop: that perfect watercolor notebook is from May Designs!